Understanding Contemporary Diet Culture through the Lens of Lacanian Psychoanalytic Theory : Eating the Lack
Bethany (Point Park University, USA) Morris
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Selling the Sacred : Religion and Marketing from Crossfit to QAnon
Mara Einstein
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Angie (The University of Kansas, USA) Hendershot
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Advertising in America : A Reference Handbook
Danielle Sarver (University for the Creative Arts, UK) Coombs
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Tell Tchaikovsky the News : Rock 'n' Roll, the Labor Question, and the Musicians' Union, 1942-1968
Michael James Roberts
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The Media Handbook : A Complete Guide to Advertising Media Selection, Planning, Research, and Buying
Helen (Publicis Media) Katz
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We are Data : Algorithms and the Making of Our Digital Selves
John Cheney-Lippold
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Charles Marsh
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Workplace Culture in Mass Communication Industries
Martina (Leeds Beckett University, UK.) Topic
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Covering Extended Reality Technologies in the Media
Emma Kaylee (Canterbury Christ Church University, UK) Graves
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Plunkett's Advertising & Branding Industry Almanac 2023
Jack W. Plunkett
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Advertising Account Planning : Planning and Managing Strategic Communication Campaigns
Sarah Turnbull
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Advertising Account Planning : Planning and Managing Strategic Communication Campaigns
Sarah Turnbull
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The British Media Industries : An Introduction
Vincent Campbell
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Advertising
Frank Jefkins
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Add to BasketThe Advertising Business : Operations, Creativity, Media Planning, Integrated Communications
John Philip Jones
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How Advertising Works : The Role of Research
John Philip Jones
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Direct and Interactive Marketing
Adrian (Robert Hartsook Professor of Fundraising, Indiana Un Sargeant
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Advertising in New Formats and Media : Current Research and Implications for Marketers
Patrick (University of Antwerp, Belgium) Pelsmacker
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