The Experience Economy, With a New Preface by the Authors : Competing for Customer Time, Attention, and Money
B. Joseph Pine II
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The Experience Economy, Updated Edition
B. Joseph Pine II
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Authenticity : What Consumers Really Want
James H. Gilmore
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Markets of One : Creating Customer-unique Value Through Mass Customization
B. Joseph Pine II
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Infinite Possibility : Creating Customer Value on the Digital Frontier
B. Joseph Pine II
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