Sales Management : Concepts and Cases Paperback
by William L. Cron
Paperback
Description
Easily accessible, real-world and practical, Dalrymple's Sales Management 10e by Cron and DeCarlo introduces the reader to the issues, strategies and relationships that relate to the job of managing an effective sales force.
With a lively and engaging style, this book places emphasis on developing a sales force program and managing strategic account relationships.
With additional information on team development, diversity in the work force, problem-solving skills, and financial issues, this title provides a complete guide for taking student past the classroom and into a future career in sales management.
Information
-
Item not Available
- Format:Paperback
- Pages:472 pages
- Publisher:John Wiley and Sons Ltd
- Publication Date:13/03/2009
- Category:
- ISBN:9780470418895
Information
-
Item not Available
- Format:Paperback
- Pages:472 pages
- Publisher:John Wiley and Sons Ltd
- Publication Date:13/03/2009
- Category:
- ISBN:9780470418895