Please note: In order to keep Hive up to date and provide users with the best features, we are no longer able to fully support Internet Explorer. The site is still available to you, however some sections of the site may appear broken. We would encourage you to move to a more modern browser like Firefox, Edge or Chrome in order to experience the site fully.

Build Your Sales Tribe : Sales in the Information Age, Paperback / softback Book

Build Your Sales Tribe : Sales in the Information Age Paperback / softback

Paperback / softback

Description

The Business Book Awards 2022 Finalist The world of sales is undergoing a massive change: the world is getting smaller, data is getting bigger, communication is becoming easier, and buyers are empowered like never before.

Build Your Sales Tribe is a manual for navigating this change and bringing your business into the future.

It is based on a fundamental tenet: if you don’t have a solid commercial approach, scaling a business is near impossible.

In the Information Age, generalist salespeople for ‘simple sales’, those used by most business-to-consumer (B2C) and some business-to-business (B2B) organisations, are becoming redundant.

Businesses need the right approach to more complex sales – one that has value for both the buyer and seller. This book guides the reader through setting up functions and foundations that will allow them to build a successful approach to sales and find the right salespeople for the job.

It delivers advice and offers a series of practical projects on a wide range of topics from interview questions to targeting customers, pricing models to measurement, ethical approaches in selling to diversity and inclusion, negotiation techniques to account management and much, much more.

Information

Save 14%

£14.99

£12.79

 
Free Home Delivery

on all orders

 
Pick up orders

from local bookshops

Information