Organizational Culture, Business-to-business Relationships, and Interfirm Networks
Arch G. Woodside
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Format: Book (Hardback)
Case Studies for Industrial and Business Marketing
Arch G. Woodside
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Format: Book (Hardback)
Training Exercises for Improving Sensemaking Skills
Arch G. Woodside
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Format: Book (Hardback)
Essays by Distinguished Marketing Scholars of the Society for Marketing Advances
Arch G. Woodside
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Format: Book (Hardback)
Interfirm Business-to-Business Networks : Theory, Strategy, and Behavior
Roger Baxter
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Format: Book (Hardback)
Business-to-Business Marketing Management : Strategies, Cases and Solutions
Mark S. Glynn
Out of stock
Format: Book (Hardback)
Visionary Pricing : Reflections and Advances in Honor of Dan Nimer
Gerald E. Smith
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Deep Knowledge of B2B Relationships within and Across Borders
Arch G. Woodside
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Field Guide to Case Study Research in Business-to-Business Marketing and Purchasing
Arch G. Woodside
Out of stock
Format: Book (Hardback)
Sustaining Competitive Advantage via Business Intelligence, Knowledge Management, and System Dynamics
Mohammed Quaddus
Out of stock
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E-Services Adoption : Processes by Firms in Developing Nations
Mohammed Quaddus
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Sustaining Competitive Advantage via Business Intelligence, Knowledge Management, and System Dynamics
Mohammed Quaddus
Out of stock
Format: Book (Hardback)
E-Services Adoption : Processes by Firms in Developing Nations
Mohammed Quaddus
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Making Tough Decisions Well and Badly : Framing, Deciding, Implementing, Assessing
Arch G. (Curtin University, Australia) Woodside
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Improving the Marriage of Modeling and Theory for Accurate Forecasts of Outcomes
Arch G. (Curtin University, Australia) Woodside
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Game Strategies for Business Integration in the Digital Economy
Elena (MGIMO University, Russia) Popkova
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New Insights on Trust in Business-to-Business Relationships : A Multi-Perspective Approach
Dr Houcine (INSEEC Business School, France) Akrout
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