Emerging Dynamics in Audiences' Consumption of Trans-media Products : The Cases of Mad Men and Game of Thrones as a Comparative Study between Italy and New Zealand Hardback
by Carmen Spano
Part of the Anthem Series on Television Studies series
Hardback
Description
The book investigates the new forms of empowered agency possessed by national audiences with reference to two particular television texts: Game of Thrones and Mad Men.
The two popular American TV shows are highly successful products of the convergence era, characterized by trans-media storytelling as a strategy and the interconnection of audiences’ multiple practices of reception and fruition.
The book argues how the analysis of audience engagement with trans-media texts will disclose important information about the various ways people organize their lives around media and how these activities help them to make sense of the world they live in.
Information
-
Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Hardback
- Pages:162 pages
- Publisher:Anthem Press
- Publication Date:27/11/2020
- Category:
- ISBN:9781785275142
Other Formats
- Paperback / softback from £25.00
Information
-
Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Hardback
- Pages:162 pages
- Publisher:Anthem Press
- Publication Date:27/11/2020
- Category:
- ISBN:9781785275142
