Description
Translated into 16 languages! The reader-friendly, icon-rich Briefcase Books series is must reading for all managers at every level.
All managers, whether brand new to their positions or well-established in the organizational hierarchy, can use a little "brushing up" now and then. The skills-based Briefcase Books series is filled with ideas and strategies to help managers become more capable, efficient, effective, and valuable to their organizations.
The best strategies--and the most capable managers--are those that effectively match an organization's capabilities with its customers' needs. The Manager's Guide to Strategy shows managers how to analyze a firm's position in the marketplace, formulate and execute a profitable strategy, then evaluate and revise that strategy over time. It details techniques for making employees excited about and committed to a strategy, and explains how to use strategy to take advantage of opportunities as they arise--to the mutual benefit of both a company and its customers.
Information
-
Download - Immediately Available
- Format:PDF
- Pages:224 pages
- Publisher:McGraw Hill LLC
- Publication Date:22/09/2003
- Category:
- ISBN:9780071436458
Information
-
Download - Immediately Available
- Format:PDF
- Pages:224 pages
- Publisher:McGraw Hill LLC
- Publication Date:22/09/2003
- Category:
- ISBN:9780071436458
