Market Segmentation Success : Making It Happen! EPUB
by Sally Dibb, Lyndon Simkin
EPUB
Description
Market segmentation is a main aspect of an effective business strategy, but implementation is often difficult and ultimately unsuccessful.
Market Segmentation Success: Making It Happen! offers a solid review of the concepts of market segmentation and target market selection, as well as clearly explaining how to create market segments, how to select
Information
-
Download - Immediately Available
- Format:EPUB
- Pages:204 pages
- Publisher:Taylor & Francis Ltd
- Publication Date:03/03/2008
- Category:
- ISBN:9781136772450
Other Formats
- Paperback / softback from £64.99
- Hardback from £165.00
- PDF from £58.49
Information
-
Download - Immediately Available
- Format:EPUB
- Pages:204 pages
- Publisher:Taylor & Francis Ltd
- Publication Date:03/03/2008
- Category:
- ISBN:9781136772450