Consumer Behavior: Buying, Having, and Being, Global Edition
Michael Solomon
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Asking for trouble : Understanding what people think when you can't trust what they say
Jon Cohen
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Marketing: A Very Short Introduction
Kenneth (University of East Anglia) Le Meunier-FitzHugh
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Market Research In A Week : Market Research In Seven Simple Steps
Judy Bartkowiak
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Quick Start Resources for Internet Marketing : Internet marketing fast start resource
Billy K Stephens
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Marketing on the Move : Mobile Trend Marketing
Emma Swithdorf
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What Chinese Want : Culture, Communism, and China's Modern Consumer
Tom Doctoroff
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Market Research : Marketing 04.09
Robin Birn
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Marketing Strategy 2.0 : Experiential, Direct, Digital, & Social Media Marketing That Works
Marion Baillat
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Are You Sure about That? : Grow Your Business by Challenging Conventional Wisdom
Zev Asch
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Understanding Service Consumers
Jochen (Nus, S'pore) Wirtz
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Ethics of the Brand (Ephemera Vol. 14, No. 1)
Caris Egan-Wyer
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The Art of Shopping : How We Shop and Why We Buy
Siemon Scamell-Katz
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Book Marketing for the First-Time Author
M K Williams
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Building Your Personal Brand in the Age of SocialMedia
George Stallion
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Influencer Relations : Insights on Analyst Value
Duncan S Chapple
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Influencer Relations : Insights on Analyst Value 2e: Expanded Second Edition
Duncan S Chapple
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Low-Cost Visitor Surveys: Guidance on Market Research for Small and Medium-Sized Museums
Sue Runyard
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Live Long and Prosper : The 55 Minute Guide to Building Sustainable Brands
Dan M. Gray
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Business Marketing Secrets : The 7 Biggest Business Marketing Secrets and Why Expensive Marketing Consultants Don't Want to Share Them with You
Waite Robin
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Harnessing the Power at Your Fingertips : A Leader's Guide to B2B Marketing Communications
Dominic Walters
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The 2022 Nimdzi 100
Nimdzi Insights
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