Marketing Metrics : The Manager's Guide to Measuring Marketing Performance
Paul W. Farris
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Marketing Metrics : The Definitive Guide to Measuring Marketing Performance
Paul W. Farris
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Marketing Strategy from the Masters (Collection)
Philip Kotler
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Getting Multi-Channel Distribution Right
Kusum L. Ailawadi
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The Advertising Controversy : Evidence on the Economic Effects of Advertising
Mark S. Albion
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Marketing Analytics : Essential Tools for Data-Driven Decisions
Rajkumar Venkatesan
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Key Marketing Metrics : The 50+ Metrics Every Manager Needs To Know
Neil Bendle
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Key Marketing Metrics : The 50+ Metrics Every Manager Needs To Know
Neil Bendle
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Getting Multi-Channel Distribution Right
Kusum L. Ailawadi
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£34.99
£34.85
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Getting Multi-Channel Distribution Right
Kusum L. Ailawadi
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