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Empirical Approaches to Social Representations, Hardback Book

Hardback

Description

A long-awaited and critical review of a key topic, this book shows how different empirical approaches to the study of social representations are viable and can be complementary.

Empirical examples of the analysis of particular social representations - from museums to new technology - are included.

The ten chapters in the first half of the book present the key arguments concerning the relationship between the theory and methods.

The second half looks at a wide variety of research topics.

Of central concern to all the topics are the circumstances under which one can be certain of having described a social representation.

The answer lies in the use of multivariate statistical analysis, the use of which is clearly explained.

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£112.50

 
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