CIM Coursebook: Project Management in Marketing
Elwyn Cox
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The 4 A's of Marketing : Creating Value for Customer, Company and Society
Jagdish (Emory University) Sheth
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Breakthrough Marketing Plans : How to Stop Wasting Time and Start Driving Growth
Tim Calkins
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Trademark Valuation : A Tool for Brand Management
Gordon V. Smith
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Copy, Copy, Copy : How to Do Smarter Marketing by Using Other People's Ideas
Mark Earls
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Dynamic Digital Marketing : Master the World of Online and Social Media Marketing to Grow Your Business
Dawn McGruer
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Dynamic Digital Marketing : Master the World of Online and Social Media Marketing to Grow Your Business
Dawn McGruer
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Cross-Cultural Marketing : Theory, practice and relevance
Dawn Burton
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Contemporary Perspectives on Corporate Marketing : Contemplating Corporate Branding, Marketing and Communications in the 21st Century
John M.T. (Brunel University, UK) Balmer
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Fighting Fraud and Corruption in the Humanitarian and Global Development Sector
Oliver (Deloitte, Australia) May
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Strategy, Structure and Corporate Governance : Expressing inter-firm networks and group-affiliated companies
Nabyla Daidj
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Scenario Based Strategy : Navigate the Future
Paul de Ruijter
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Integrated Assurance : Risk Governance Beyond Boundaries
Vicky Kubitscheck
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Design for Sustainability : A Practical Approach
Tracy Bhamra
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Localization in Development Aid : How Global Institutions enter Local Lifeworlds
Thorsten Bonacker
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Organizational Change for Corporate Sustainability
Suzanne Benn
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Video Game Marketing : A student textbook
Peter Zackariasson
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New Marketing Playbook, The : The Latest Tools And Techniques To Grow Your Business
Ritchie Mehta
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Marketing Analytics : Based on First Principles
Robert W. Palmatier
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If You're Not First, You're Last : Sales Strategies to Dominate Your Market and Beat Your Competition
Grant Cardone
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The Best Damn Sales Book Ever : 16 Rock-Solid Rules for Achieving Sales Success!
Warren Greshes
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Content Marketing In A Week : Engage Your Audience With Compelling Content In Seven Simple Steps
Jane Heaton
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The Ultimate Marketing & PR Book : Understand Your Customers, Master Digital Marketing, Perfect Public Relations
Eric Davies
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Indigenous-Industry Agreements, Natural Resources and the Law
Ibironke T. Odumosu-Ayanu
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