Tactical Inclusion : Difference and Vulnerability in U.S. Military Advertising
Favara Jeremiah Favara
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Hegarty on Advertising : Turning Intelligence into Magic
John Hegarty
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The Advertising Concept Book : Think Now, Design Later
Pete Barry
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The Adweek Copywriting Handbook : The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
Joseph Sugarman
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Brand the Change : The Branding Guide for social entrepreneurs, disruptors, not-for-profits and corporate troublemakers
Anne Miltenburg
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The Adweek Copywriting Handbook : The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
Joseph Sugarman
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Ultimate Guide to Google Adwords : How to Access 100 Million People in 10 Minutes
Perry Marshall
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Copywriting Third Edition : Successful writing for design, advertising and marketing
Gyles Lingwood
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The New Rules of Green Marketing : Strategies, Tools, and Inspiration for Sustainable Branding
Jacquelyn A. Ottman
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Killer Facebook Ads : Master Cutting-Edge Facebook Advertising Techniques
Marty Weintraub
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Personalized Digital Advertising : How Data and Technology Are Transforming How We Market
Diaz Nesamoney
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Basics Advertising 01: Copywriting
Mr Rob Bowdery
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Life After the 30-Second Spot : Energize Your Brand With a Bold Mix of Alternatives to Traditional Advertising
Joseph Jaffe
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The New Positioning: The Latest on the World's #1 Business Strategy
Jack Trout
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Why Don't You Want What I Want? : How to Win Support for Your Ideas without Hard Sell, Manipulation, or Power Plays
Rick Maurer
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Secret Formula : The Inside Story of How Coca-Cola Became the Best-Known Brand in the World
Frederick Allen
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Hello, My Name Is Awesome : How to Create Brand Names That Stick
Alexandra Watkins
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Generation M : Young Muslims Changing the World
Shelina Janmohamed
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Brains on Fire : Igniting Powerful, Sustainable, Word of Mouth Movements
Robbin Phillips
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