Creative Advertising Concept and Copy : A Practical, Multidisciplinary Approach
Georgia-Zozeta Miliopoulou
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Creative Advertising Concept and Copy : A Practical, Multidisciplinary Approach
Georgia-Zozeta Miliopoulou
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Fashion Marketing and Communication : Theory and Practice Across the Fashion Industry
Olga Mitterfellner
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European Media in Crisis : Values, Risks and Policies
Josef Trappel
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Basics Advertising 02: Art Direction
Mahon Nik Mahon
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Fashion Marketing and Communication : Theory and Practice Across the Fashion Industry
Olga Mitterfellner
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The Business of Event Planning : Behind-the-Scenes Secrets of Successful Special Events
Judy Allen
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Advertising : What Everyone Needs to Know?
Mara Einstein
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Marketing In A Week : Be A Successful Marketer In Seven Simple Steps
Eric Davies
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Agency : Starting a Creative Firm in the Age of Digital Marketing
R. Webb
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The Consumerist Manifesto : Advertising in Postmodern Times
Martin P. Davidson
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The Business of Event Planning : Behind-the-Scenes Secrets of Successful Special Events
Judy Allen
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Basics Advertising 02: Art Direction
Mahon Nik Mahon
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Becoming a Public Relations Writer : Strategic Writing for Emerging and Established Media
Ronald D. Smith
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Madvertising : 1975-1985: The Inside Story Of Advertising's Wildest Decade
Martyn Forrester
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Developing Insights on Branding in the B2B Context : Case Studies from Business Practice
Nikolina Koporcic
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A Level Media Studies : The Essential Introduction
Pete Bennett
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Bridging Disciplinary Perspectives of Country Image Reputation, Brand, and Identity
Diana Ingenhoff
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Workplace Culture in Mass Communication Industries
Martina Topic
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Workplace Culture in Mass Communication Industries
Martina Topic
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Covering Extended Reality Technologies in the Media
Emma Kaylee Graves
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Covering Extended Reality Technologies in the Media
Emma Kaylee Graves
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