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Business Plans For Dummies, EPUB eBook

Business Plans For Dummies EPUB

EPUB

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Description

Whether you re launching a new business or working to strengthen or expand an established one, a business plan is your road map to success

Would you take off on a road trip to a new destination without a map or good directions? Probably not. Yet sometimes business owners go full speed ahead without objectives, a mission, or even a destination in mind, much less a map showing them how to get there. That s why so many businesses have difficulty making it and unfortunately, several don t in today s competitive marketplace.

Business Plans For Dummies helps you start a new business with clear goals and a path forward to reach those goals. If you already have a business, this no-nonsense and comprehensive guide can help you realistically determine where your business is and where you want to take it. You ll learn to:

  • Create a detailed business plan
  • Put that plan into action (instead of in a drawer)
  • Use the plan to secure financing
  • Prepare for opportunities
  • Avoid common pitfalls

In short, Business Plans For Dummies helps you create a map to help you take your business where you want it to go. You ll discover how to:

  • Identify and approach potential financial backers, including venture capital firms, angels, bankers, and others
  • Clarify and crystallize your company s mission, vision, and values
  • Analyze your industry and your competition
  • Identify your customers, including their needs, habits, purchase triggers, and decision-making processes
  • Objectively analyze your company s strengths and weaknesses
  • Analyze your financial situation to create realistic forecasts and budgets
  • Recognize trends and anticipate changes, both in the overall economy and in your industry
  • Plan for growth, based on new markets, your product s life cycle, or the creation of new products
  • Structure your organization
  • Nurture leadership

Complete with diverse techniques and approaches plus a sample business plan, Business Plans For Dummies gives you detailed how-to for designing a dynamic business plan that will help you navigate the inevitable curves and detours in today s marketplace and keep you on course. If you re a business owner or entrepreneur or you want to be one this friendly and accessible guide is a must-have resource.

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