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International Brand Management of Chinese Companies : Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US and Western European Markets - Book

International Brand Management of Chinese Companies : Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US and Western European Markets

Sandra Bell

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Format: Book (Hardback)

£159.99

£137.89

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Book (Hardback)

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International Brand Management of Chinese Companies : Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US and Western European Markets - eBook

International Brand Management of Chinese Companies : Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US and Western European Markets

Sandra Bell

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Format: eBook (PDF)

£159.50

£135.58

Download - Immediately Available

eBook (PDF)

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International Brand Management of Chinese Companies : Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US and Western European Markets - Book

International Brand Management of Chinese Companies : Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US and Western European Markets

Sandra Bell

Item not Available

Format: Book (Paperback / softback)

£159.99

£137.89

Item not Available

Book (Paperback / softback)

Item not Available
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