Please note: In order to keep Hive up to date and provide users with the best features, we are no longer able to fully support Internet Explorer. The site is still available to you, however some sections of the site may appear broken. We would encourage you to move to a more modern browser like Firefox, Edge or Chrome in order to experience the site fully.

Supporting your high street Find out how »
CSR Communication in the Media : Media Management on Sustainability at a Global Level, Paperback / softback Book

CSR Communication in the Media : Media Management on Sustainability at a Global Level Paperback / softback

Edited by Franzisca Weder, Lars Rademacher, Rene Schmidpeter

Part of the CSR, Sustainability, Ethics & Governance series

Paperback / softback

Out of stock

Description

Corporate social responsibility (CSR) is an established management focus of today's companies and organizations of different types, scope and size.

Communication practices on CSR and sustainability in the media industry, related theoretical concepts, and empirical foundations have not yet been sufficiently explored.

This book focuses on a new normative framework of sustainability, bridging the established debate on public value with the current debate on social impact and the social license to operate in the media industry.

With a variety of contributions from theory and practice, the book addresses the dual nature of media and media companies, which simultaneously produce economic and cultural goods and thus bear a "double responsibility": on the one hand, for the way they present reality, monitor and criticize economic and political developments, and bring ethical concerns to the public debate.

On the other hand, they bear responsibility for their own activities as companies(license to operate).

The book is therefore aimed at readers interested in the journalistic perspective and at executives in the media industry.

Information

Save 5%

£129.99

£123.05

Out of stock
Add to Basket
Sign in to add to wishlist
 
Free Home Delivery

on all orders

 
Pick up orders

from local bookshops

Information