Media Research Methods : Audiences, Institutions, Texts EPUB
by Ina Bertrand, Peter Hughes
EPUB
Description
This indispensable textbook provides student researchers with extensive guidance and methods from across the social sciences and humanities, showing them how to make informed choices and consider the many alternatives available throughout the research process. Unique in approach, the text focus on how to do media research across three key strands audiences, institutions and texts and critically assesses a wide range of methods, addressing why they are appropriate or useful in certain scenarios. Written by two experts with a wealth of experience between them in teaching research methods and skills, this excellent resource explains complex methods in a clear and accessible way, offering practical guidance on how to use different methodologies, while situating the methods in the context of critical evaluations of previously published research.
Providing a complete overview of media research methods while encouraging students to develop their own intellectual frameworks, this book is invaluable for undergraduates, postgraduates, novice and more experienced researchers of media, communication and journalism.
Information
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Download - Immediately Available
- Format:EPUB
- Pages:385 pages, 200 bw illus
- Publisher:Bloomsbury Publishing PLC
- Publication Date:13/10/2017
- Category:
- ISBN:9781350306660
Other Formats
- Paperback / softback from £30.15
- Hardback from £70.45
- Paperback from £24.65
Information
-
Download - Immediately Available
- Format:EPUB
- Pages:385 pages, 200 bw illus
- Publisher:Bloomsbury Publishing PLC
- Publication Date:13/10/2017
- Category:
- ISBN:9781350306660
