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Handbook on Electronic Commerce, Hardback Book

Handbook on Electronic Commerce Hardback

Edited by M. Shaw, etc., R. Blanning, T Strader, Andrew Whinston

Part of the International Handbooks on Information Systems series

Hardback

Out of stock

Description

The world is undergoing a revolution to a digital economy, with pronounced implications for corporate strategy, marketing, operations, information systems, customer services, global supply chain management, and product distribution.

This handbook examines aspects of electronic commerce, including electronic storefront, on-line business, consumer interface, business-to-business networking, digital payment, legal issues, information product development, and electronic business models.

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£72.00

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