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Marketing Research : 3-in-1 Guide to Master Marketing Surveys, Competitors Analysis, Focus Groups & Competitor Research, EPUB eBook

Marketing Research : 3-in-1 Guide to Master Marketing Surveys, Competitors Analysis, Focus Groups & Competitor Research EPUB

Part of the Marketing Management series

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Description

Marketing Research - 3 Manuscripts in 1 Book, Including: Marketing Analytics, Business Branding and Business Development.

1)

MARKETING ANALYTICS:

7 Easy Steps to Master Marketing Metrics, Data Analysis, Consumer Insights & Forecasting Modeling.

YOU'LL LEARN:

  • How to determine stakeholders
  • Ways to navigate data integration
  • The importance of key performance indicators
  • Ways of implementing analytics
  • The importance of data governance
  • The purpose of conducting financial analysis
  • The role of IT
  • How to measure success
  • What to look for with Vendors
  • And much more!

2)

BUSINESS BRANDING:

7 Easy Steps to Master Brand Management, Reputation Management, Business Communication & Storytelling.

YOU'LL LEARN:

  • Importance of branding
  • Understanding brand purpose with examples
  • Actionable steps that will help you build a brand trusted by people
  • Identifying the audience for your brand
  • Types of competitors and tips on identifying them
  • A comprehensive guide to market research
  • How to formulate your mission statement
  • Choosing the right brand name
  • Marketing strategies to spread the word about your brand
  • Innovative ideas to make your brand stand out
  • And much more!

3)

BUSINESS DEVELOPMENT:

7 Easy Steps to Master Growth Hacking, Lead Generation, Sales Funnels, Traffic & Viral Marketing.

YOU'LL LEARN:

* How to identify your target market

* Understanding your customer base and competitors

* How to identify the type of business you are running

* Setting and prioritizing SMART goals

* How to generate leads

* Increasing website traffic

* Using sales funnels to generate engaging leads

* Understanding how viral marketing works

* And much more!


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