Belstaff : Our First 100 Years
Charlie Porter
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Mastering Marketing Data Science : A Comprehensive Guide for Today's Marketers
Iain (University of Southampton, UK) Brown
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Good Design Is for Everyone : The First 10 Years of PepsiCo Design + Innovation
PepsiCo
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Advertising in the Digital Age : Theories and Practices
Sevil Yesiloglu
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Brand Management : Co-creating Meaningful Brands
Michael Beverland
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Social Media and Society : An Introduction to the Mass Media Landscape
Regina Luttrell
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Music Marketing for the DIY Musician : Creating and Executing a Plan of Attack on a Low Budget
Bobby Borg
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The Rules of Public Relations : Legal and Ethical Issues in Contemporary Practice
Cayce Myers
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HR 4.0 Practices in the Post-COVID-19 Scenario
Gurinder Singh
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Sustainability in Marketing Practice : Strategies for Industry 4.0
Subrata Chattopadhyay
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Digital Influence on Consumer Habits : Marketing Challenges and Opportunities
Nripendra (Pennsylvania Western University, USA) Singh
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Women’s Work in Public Relations
Elizabeth (Sheffield Hallam University, UK) Bridgen
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Women’s Work in Public Relations
Elizabeth (Sheffield Hallam University, UK) Bridgen
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Women’s Work in Public Relations
Elizabeth (Sheffield Hallam University, UK) Bridgen
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Navigating the Digital Landscape : Understanding Customer Behaviour in the Online World
Nripendra (Pennsylvania Western University, USA) Singh
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Navigating the Digital Landscape : Understanding Customer Behaviour in the Online World
Nripendra (Pennsylvania Western University, USA) Singh
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Navigating the Digital Landscape : Understanding Customer Behaviour in the Online World
Nripendra (Pennsylvania Western University, USA) Singh
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Communication in Uncertain Times : How Organizations Deal with Issues, Risks and Crises
Sabine (University of Vienna, Austria) Einwiller
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Battlefield Tourism
Onur (Mugla Sitki Kocman University, Turkiye) Akbulut
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The Revolution Your Customers Want : Delivering on Customer Commitments
Louis Columbus
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Entrepreneurship, Innovation, and Sustainable Growth : Theory, Policy, and Practice
Nader H. Asgary
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Materials and Sustainability : Building a Circular Future
Julia L Freer Goldstein
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