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New Directions In Behavioral Pricing - Book

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Cross-Cultural Communication of Chinese Brands - Book

Cross-Cultural Communication of Chinese Brands

Jingyun Zhang

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£119.99

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COVID-19 Impact on Tourism Performance in Africa - Book

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Decoding Digital Consumer Behavior : Bridging Theory and Practice - Book

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Marketing Management : European Edition - Book

Marketing Management : European Edition

Philip Kotler

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Implementing Value Pricing : A Radical Business Model for Professional Firms - Book

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Bundle: MKTG, 13th + MindTap, 1 term Printed Access Card - Book

Bundle: MKTG, 13th + MindTap, 1 term Printed Access Card

Charles (Texas Christian University) Lamb

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£53.99

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Marketing Data Science : Modeling Techniques in Predictive Analytics with R and Python - Book

Marketing Data Science : Modeling Techniques in Predictive Analytics with R and Python

Thomas Miller

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Lifestyle Brands : A Guide to Aspirational Marketing - Book

Lifestyle Brands : A Guide to Aspirational Marketing

S. Saviolo

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£54.99

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The Price Advantage - Book

The Price Advantage

Walter L. Baker

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£68.00

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Consumer Neuroscience - Book

Consumer Neuroscience

Moran (Northwestern University) Cerf

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£72.00

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Bundle: Digital Marketing 2e + The Digital Marketing Planner - Book

Bundle: Digital Marketing 2e + The Digital Marketing Planner

Annmarie Hanlon

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£54.99

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Handbook of Public Affairs - Book

Handbook of Public Affairs

Phil Harris

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The Price of Global Health : Drug Pricing Strategies to Balance Patient Access and the Funding of Innovation - Book

£130.00

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Customer Relationship Management : Concept, Strategy, and Tools - Book

Customer Relationship Management : Concept, Strategy, and Tools

V. Kumar

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£74.99

£66.09

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The Future of Private Equity : Beyond the Mega Buyout - Book

The Future of Private Equity : Beyond the Mega Buyout

Mark Bishop

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£64.99

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Sentiment Analysis : Mining Opinions, Sentiments, and Emotions - Book

Sentiment Analysis : Mining Opinions, Sentiments, and Emotions

Bing (University of Illinois, Chicago) Liu

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£66.99

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Epica Book 28: Creative Communications - Book

Epica Book 28: Creative Communications

Epica Awards

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£70.00

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Social Media Marketing in Tourism and Hospitality - Book

Social Media Marketing in Tourism and Hospitality

Roberta Minazzi

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£109.99

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Social Media Management : Technologies and Strategies for Creating Business Value - Book

Social Media Management : Technologies and Strategies for Creating Business Value

Amy Van Looy

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Global Marketing Strategy : An Executive Digest - Book

Global Marketing Strategy : An Executive Digest

Bodo B. Schlegelmilch

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£64.99

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Gambling Advertising : Nature, Effects and Regulation - Book

Gambling Advertising : Nature, Effects and Regulation

Barrie (University of Leicester, UK) Gunter

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£72.99

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Understanding Digital Marketing : A Complete Guide to Engaging Customers and Implementing Successful Digital Campaigns - Book

£75.00

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Corporations and Sustainability : The South Asian Perspective - Book

Corporations and Sustainability : The South Asian Perspective

Jose P D

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£130.00

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