Marketing Research: An Applied Orientation, Global Edition
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Principles of Marketing : Scandinavian Edition
Anders, Ph.D. Parment
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Charles (Texas Christian University) Lamb
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Michael Harker
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Statistics for Marketing and Consumer Research
Mario Mazzocchi
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Add to BasketFashion Retailing : A Multi-Channel Approach
Jay Diamond
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Add to BasketFrom Brand Vision to Brand Evaluation
Leslie (Aston University) de Chernatony
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Advertising Media Planning : A Brand Management Approach
Kim (University of Oregon, USA) Sheehan
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Exploring Public Relations and Management Communication
Ralph Tench
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Marketing Research : Delivering Customer Insight
Alan (University of Strathclyde, UK) Wilson
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Add to BasketDigital Marketing Fundamentals : From Strategy to ROI
Marjolein Visser
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Retail Marketing Management : Principles and Practice
Helen Goworek
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Marketing Communications
Chris Fill
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Responsible Management Education : The PRME Global Movement
Principles for Responsible Management Education
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Marketing Management
Dawn (Vanderbilt University) Iacobucci
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International Marketing and Export Management
Gerald Albaum
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Services Marketing: People, Technology, Strategy (Ninth Edition)
Jochen (Nus, S'pore) Wirtz
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Add to BasketPrinciples of Services Marketing
Adrian Palmer
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Marketing
Paul Baines
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Crisis Communications : A Casebook Approach
Kathleen (University of Washington, USA) Fearn-Banks
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Strategic Marketing : Creating Competitive Advantage
Douglas (Professor of Marketing, Professor of Marketing, King's West
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Global Marketing, Global Edition
Mark Green
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Consumer Behavior
Wayne (University of Texas, Austin) Hoyer
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Brands : The Logos of the Global Economy
Celia Lury
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