Business-to-Business : A Global Network Perspective
Mario (Berlin School of Economics, Germany) Glowik
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The Routledge Handbook of Critical Public Relations
Jacquie L'Etang
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Green Consumerism: Perspectives, Sustainability, and Behavior
Ruchika Singh (Point Pleasant, New Jersey, USA) Malyan
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Green Consumerism: Perspectives, Sustainability, and Behavior
Ruchika Singh (Point Pleasant, New Jersey, USA) Malyan
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Media Production Agreements : A User's Guide for Film and Programme Makers
Philip Alberstat
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Strategic Marketing Management
Richard M.S. (Loughborough University, UK) Wilson
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Strategic Planning for Public Relations
Ronald D. Smith
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The Handbook of Customer Satisfaction and Loyalty Measurement
Nigel Hill
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Visual Identity : Promoting and Protecting the Public Face of an Organization
Susan Westcott Alessandri
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Toward Cross-Channel Management : A Comprehensive Guide for Retail Firms
Thomas Rudolph
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The Impact of Digitalization on Current Marketing Strategies
Luis (Rey Juan Carlos University, Spain) Matosas-Lopez
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The Impact of Digitalization on Current Marketing Strategies
Luis (Rey Juan Carlos University, Spain) Matosas-Lopez
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Rethinking Decision-Making Strategies and Tools : Emerging Research and Opportunities
Maria (Universitas Mercatorum, Italy) Palazzo
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Rethinking Decision-Making Strategies and Tools : Emerging Research and Opportunities
Maria (Universitas Mercatorum, Italy) Palazzo
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Angie (The University of Kansas, USA) Hendershot
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Angie (The University of Kansas, USA) Hendershot
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High-Impact Sales Force Automation : A Strategic Perspective
Glen (GSP & Associates, LLC, Placitas, New Mexico, USA) Petersen
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High-Impact Sales Force Automation : A Strategic Perspective
Glen (GSP & Associates, LLC, Placitas, New Mexico, USA) Petersen
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Principles of Marketing Student Access Card
Frances Brassington
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£226.00
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Qualitative Market Research : Principle & Practice
Gill Ereaut
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£255.00
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Focused Issue on The Marketing Process in Organizational Competence
Ron Sanchez
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