Badvertising : Polluting Our Minds and Fuelling Climate Chaos
Andrew Simms
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Universal Principles of Branding : 100 Key Concepts for Defining, Building, and Delivering Brands Volume 6
Mark Kingsley
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Buyer Personas Revised and Expanded : Gain Deep Insight Into Your Customers' Buying Decisions and Win More Business
Jim Kraus
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Good Design Is for Everyone : The First 10 Years of PepsiCo Design + Innovation
PepsiCo
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Auditing Transformation : Regulation, Digitalisation and Sustainability
Jan Marton
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Free Your Mind : The New World of Manipulation and How to Resist it
Laura Dodsworth
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NanoTech MegaQuake : What Business Must Do Now to Prepare for the Nanontechnology Revolution
Dan Shafer
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Customer Communities : Engage and Retain Customers to Build the Future of Your Business
Nick Mehta
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The 8 Laws of Customer-Focused Leadership : New Rules for Building A Business Around Today’s Customer
Blake Morgan
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Honest Seo : Demystifying the Google Algorithm to Help You Get More Traffic and Revenue
Jason Hennessey
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Corporate Communication : A Guide to Theory and Practice
Joep Cornelissen
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Social Media Communication : Concepts, Practices, Data, Law and Ethics
Jeremy Harris Lipschultz
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The Unstoppable Sales Team : Elevate Your Team's Performance, Win More Business, and Attract Top Performers
Shawn Casemore
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Attention Hacking : The Power of Social Media Selling in Insurance and Finance
Robin Kiera
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Digital Marketing
Dr. Kyle Allison
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Tech For Good : Imagine Solving the World’s Greatest Challenges
Marga Hoek
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The Fundamentals of Fashion Filmmaking
Yusuf Nilgin Yusuf
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Sell Like A Spy : The Art of Persuasion from the World of Espionage
Jeremy Hurewitz
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Consumer Behavior, Global Edition
Michael R. Solomon
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The Handbook of Climate Change Leadership in Organisations : Developing Leadership for the Age of Sustainability
Doug MacKie
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This Is Personal : The Art of Delivering the Right Email at the Right Time
Brennan Dunn
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