The Routledge Companion to Identity and Consumption
Ayalla A. Ruvio
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Netflix Nations : The Geography of Digital Distribution
Ramon Lobato
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Charles, PhD. (University of Kansas, USA) Marsh
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Social Communication in Advertising : Consumption in the Mediated Marketplace
William Leiss
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Bridging Disciplinary Perspectives of Country Image Reputation, Brand, and Identity
Diana (University of Fribourg, Switzerland) Ingenhoff
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A Level Media Studies : The Essential Introduction
Pete Bennett
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The Media Handbook : A Complete Guide to Advertising Media Selection, Planning, Research, and Buying
Helen (Publicis Media) Katz
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Electronic Word of Mouth as a Promotional Technique : New Insights from Social Media
Shu-Chuan Chu
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The Consumerist Manifesto : Advertising in Postmodern Times
Martin P. Davidson
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A History of American Consumption : Threads of Meaning, Gender, and Resistance
Terrence Witkowski
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Optimizing AdWords : A Guide to Using, Mastering, and Maximizing Google AdWords
Paige Miller
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Street-smart Advertising : How to Win the Battle of the Buzz
Margo Berman
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Brokering Access : Power, Politics, and Freedom of Information Process in Canada
Mike Larsen
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Lifestyle Journalism : Social Media, Consumption and Experience
Lucia Vodanovic
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Social Media Measurement and Management : Entrepreneurial Digital Analytics
Jeremy Harris (University of Nebraska at Omaha, USA) Lipschultz
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Alternate Reality Games : Promotion and Participatory Culture
Stephanie Janes
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Postcards from Stanland : Journeys in Central Asia
David H. Mould
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Living Up to the Ads : Gender Fictions of the 1920s
Simone Weil Davis
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Shoveling Smoke : Advertising and Globalization in Contemporary India
William Mazzarella
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Tell Tchaikovsky the News : Rock 'n' Roll, the Labor Question, and the Musicians' Union, 1942-1968
Michael James Roberts
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