Advertising, the Media and Globalisation : A World in Motion
John (University of Melbourne, Australia) Sinclair
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Drink Talking : 100 Years of Alcohol Advertising
Penny Dade
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Well-written and Red : The Continuing Story of the Economist Poster Campaign
Alfredo Marcantonio
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Superbrands 2006/07 : An Insight into Some of Britain's Strongest Brands
Angela Cooper
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Strategic Advertising Mechanisms : From Copy Strategy to Iconic Brands
Jorge David Fernandez Gomez
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Jorge David Fernandez Gomez
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Advanced Introduction to Advertising
Patrick De Pelsmacker
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Native Advertising : Advertorial Disruption in the 21st-Century News Feed
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Advertising and Consumer Society : A Critical Introduction
Nicholas (Massey University, New Zealand) Holm
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Branded Entertainment and Cinema : The Marketisation of Italian Film
Gloria Dagnino
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Facebook, the Media and Democracy : Big Tech, Small State?
Leighton Andrews
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Alternate Reality Games : Promotion and Participatory Culture
Stephanie Janes
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Add to BasketCoolbrands: An Insight into Some of Britain's Coolest Brands
Superbrands UK Limited
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The First Golden Age of British Advertising
Ruth Artmonsky
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Business Superbrands : An Insight into Some of Britain's Strongest B2B Brands
Angela Cooper
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Superbrands : An Insight into Some of Britain's Strongest Brands
Angela Cooper
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Hyperconsumption : Corporate Marketing vs. the Planet
Gerard Hastings
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Hyperconsumption : Corporate Marketing vs. the Planet
Gerard Hastings
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African Luxury Branding : From Soft Power to Queer Futures
Mehita Iqani
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African Luxury Branding : From Soft Power to Queer Futures
Mehita Iqani
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Consumer Society and Ecological Crisis
Leslie M. Meier
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Consumer Society and Ecological Crisis
Leslie M. Meier
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