Differing Outlook of Contemporary Advertising
Aydinlioglu Omer Aydinlioglu
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Differing Outlook of Contemporary Advertising
Aydinlioglu Omer Aydinlioglu
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Textuality and Contextuality : Cross-Cultural Advertising from the Perspective of High- vs. Low-Context Cultures in Europe
Smolinska Aneta Smolinska
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Market Driven Political Advertising : Social, Digital and Mobile Marketing
Andrew Hughes
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