Strategic Analysis and Action Paperback
by Mary M. Crossan, Joseph N. Fry, J. Peter Killing, Michael J. Rouse
Paperback
Description
This book aims to develop the basic general management skills required to understand a business, sense the opportunities and problems that it faces, deal effectively wth strategic decisions, and set in place the people and operations to implement those decisions.
The authors have focused on analytic concepts that contribute to a practical understanding of specific strategic issues; these concepts are linked into a comprehensive framework that helps students learn to set priorities for both analysis and action.
Information
-
Item not Available
- Format:Paperback
- Pages:260 pages, illustrations
- Publisher:Pearson Canada, Toronto
- Publication Date:28/04/2009
- Category:
- ISBN:9780132061421
Information
-
Item not Available
- Format:Paperback
- Pages:260 pages, illustrations
- Publisher:Pearson Canada, Toronto
- Publication Date:28/04/2009
- Category:
- ISBN:9780132061421