Summary of Stephan Schiffman's The 25 Most Common Sales Mistakes and How to Avoid Them
IRB Media
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Summary of Ulrik Lehrskov-Schmidt's The Pricing Roadmap
IRB Media
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Framework for Marketing Management, A, Global Edition : European Edition
Philip Kotler
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Marketing Management : European Edition
Philip Kotler
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Principles of Marketing : Scandinavian Edition
Anders Parment
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Principles of Marketing, Global Edition
Philip Kotler
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Marketing Plans for Services : A Complete Guide
Malcolm McDonald
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Marketing 4.0 : Moving from Traditional to Digital
Philip Kotler
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Summary: Building Strong Brands
BusinessNews Publishing
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Marketing Management : European Edition
Philip Kotler
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Summary: The Discipline of Market Leaders
BusinessNews Publishing
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Summary: Moments of Truth
BusinessNews Publishing
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Summary: Jab, Jab, Jab, Right Hook
BusinessNews Publishing
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Summary: Epic Content Marketing
BusinessNews Publishing
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Summary: Positioning: The Battle for Your Mind
BusinessNews Publishing
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Marketing 3.0 : From Products to Customers to the Human Spirit
Philip Kotler
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Summary: The 22 Immutable Laws of Marketing
BusinessNews Publishing
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Marketing 3.0 : From Products to Customers to the Human Spirit
Philip Kotler
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Marketing 5.0 : Technology for Humanity
Philip Kotler
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Summary: The Lean Product Playbook
BusinessNews Publishing
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