Managed Service Restructuring in Health Care : A Strategic Approach in a Competitive Environment
William Winston
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Cases and Select Readings in Health Care Marketing
William Winston
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Cases and Select Readings in Health Care Marketing
William Winston
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Marketing Long-Term and Senior Care Services
William Winston
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Marketing Long-Term and Senior Care Services
William Winston
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Marketing the Group Practice : Practical Methods for the Health Care Practitioner
William Winston
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Marketing the Group Practice : Practical Methods for the Health Care Practitioner
William Winston
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Alignment : A Provider's Guide to Managing the Practice of Health Care
William Winston
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Alignment : A Provider's Guide to Managing the Practice of Health Care
William Winston
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Marketing Research That Pays Off : Case Histories of Marketing Research Leading to Success in the Marketplace
William Winston
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Marketing Research That Pays Off : Case Histories of Marketing Research Leading to Success in the Marketplace
William Winston
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Persuasive Advertising for Entrepreneurs and Small Business Owners : How to Create More Effective Sales Messages
William Winston
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Persuasive Advertising for Entrepreneurs and Small Business Owners : How to Create More Effective Sales Messages
William Winston
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Professional Services Marketing : Strategy and Tactics
William Winston
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Professional Services Marketing : Strategy and Tactics
William Winston
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Marketing for Churches and Ministries
William Winston
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Marketing for Churches and Ministries
William Winston
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Defining Your Market : Winning Strategies for High-Tech, Industrial, and Service Firms
William Winston
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Defining Your Market : Winning Strategies for High-Tech, Industrial, and Service Firms
William Winston
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Marketing Insights from A to Z : 80 Concepts Every Manager Needs to Know
Philip Kotler
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Strategic Marketing For Health Care Organizations : Building A Customer-Driven Health System
Philip Kotler
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A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Marketing
Jim Blythe
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The Quintessence of Strategic Management : What You Really Need to Know to Survive in Business
Philip Kotler
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