Creative Advertising Concept and Copy : A Practical, Multidisciplinary Approach
Georgia-Zozeta Miliopoulou
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Creative Advertising Concept and Copy : A Practical, Multidisciplinary Approach
Georgia-Zozeta Miliopoulou
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Fashion Marketing and Communication : Theory and Practice Across the Fashion Industry
Olga Mitterfellner
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Basics Advertising 02: Art Direction
Mahon Nik Mahon
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The Business of Event Planning : Behind-the-Scenes Secrets of Successful Special Events
Judy Allen
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Fashion Marketing and Communication : Theory and Practice Across the Fashion Industry
Olga Mitterfellner
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Chutzpah & Chutzpah : Saatchi & Saatchi: The Insiders' Stories
Simon Goode
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Agency : Starting a Creative Firm in the Age of Digital Marketing
R. Webb
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Basics Advertising 02: Art Direction
Mahon Nik Mahon
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The Business of Event Planning : Behind-the-Scenes Secrets of Successful Special Events
Judy Allen
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Marketing In A Week : Be A Successful Marketer In Seven Simple Steps
Eric Davies
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A Level Media Studies : The Essential Introduction
Pete Bennett
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Bridging Disciplinary Perspectives of Country Image Reputation, Brand, and Identity
Diana Ingenhoff
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The Consumerist Manifesto : Advertising in Postmodern Times
Martin P. Davidson
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Madvertising : 1975-1985: The Inside Story Of Advertising's Wildest Decade
Martyn Forrester
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Selling the Sacred : Religion and Marketing from Crossfit to QAnon
Mara Einstein
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Selling the Sacred : Religion and Marketing from Crossfit to QAnon
Mara Einstein
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Understanding Contemporary Diet Culture through the Lens of Lacanian Psychoanalytic Theory : Eating the Lack
Bethany Morris
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Understanding Contemporary Diet Culture through the Lens of Lacanian Psychoanalytic Theory : Eating the Lack
Bethany Morris
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The British Media Industries : An Introduction
Vincent Campbell
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The British Media Industries : An Introduction
Vincent Campbell
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Frenemies : The Epic Disruption of the Advertising Industry (and Why This Matters)
Ken Auletta
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