Creative Advertising Concept and Copy : A Practical, Multidisciplinary Approach
Georgia-Zozeta Miliopoulou
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Creative Advertising Concept and Copy : A Practical, Multidisciplinary Approach
Georgia-Zozeta Miliopoulou
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Advertising in the Digital Age : Theories and Practices
Sevil Yesiloglu
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Advertising in the Digital Age : Theories and Practices
Sevil Yesiloglu
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Marketing Semiotics : Signs, Strategies, and Brand Value
Laura R. Oswald
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The Hybrid Media System : Politics and Power
Andrew Chadwick
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You Are Here : A Field Guide for Navigating Polarized Speech, Conspiracy Theories, and Our Polluted Media Landscape
Whitney Phillips
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Fashionable Childhood : Children in Advertising
Professor Annamari Vanska
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Advertising and Society : An Introduction
Carol J. Pardun
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Whose Space is it Anyway? : Place Branding and the Politics of Representation
Cohen-Avenel Pascale Cohen-Avenel
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Whose Space is it Anyway? : Place Branding and the Politics of Representation
Cohen-Avenel Pascale Cohen-Avenel
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Do You Make These Mistakes in English? : The Story of Sherwin Cody's Famous Language School
Edwin L Battistella
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Liking Ike : Eisenhower, Advertising, and the Rise of Celebrity Politics
David Haven Blake
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Liking Ike : Eisenhower, Advertising, and the Rise of Celebrity Politics
David Haven Blake
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Do You Make These Mistakes in English? : The Story of Sherwin Cody's Famous Language School
Edwin L Battistella
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Consuming Dance : Choreography and Advertising
Colleen T. Dunagan
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The Hybrid Media System : Politics and Power
Andrew Chadwick
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Creating Value : The Theory and Practice of Marketing Semiotics Research
Laura R. Oswald
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The Persuasion Industries : The Making of Modern Britain
Steven McKevitt
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Sold on Language : How Advertisers Talk to You and What This Says About You
Julie Sedivy
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Tactical Biopolitics : Art, Activism, and Technoscience
Beatriz da Costa
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