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The Sustainability Effect, PDF eBook

The Sustainability Effect PDF

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Corporate sustainability, corporate social responsibility, corporate citizenship and corporate reputation are without a doubt 'hot topics' for today's business.

The Sustainability Effect offers a unique, practical and refreshing perspective on this debate.

Drawing on research conducted with some of the world's largest 500 companies, Arlo Kristjan O.

Brady takes a detailed look at corporate sustainability and corporate reputation management, focusing on establishing the potential impact (positive and negative) that sustainability issues can have on the reputation of large multinational corporations.

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