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Media Management and Economics Research in a Transmedia Environment, Hardback Book

Media Management and Economics Research in a Transmedia Environment Hardback

Edited by Alan B. Albarran

Part of the Electronic Media Research Series series

Hardback

Description

First Published in 2013. This landmark work centers on media management and economics within a diverse, international, historical and constantly changing environment.

The chapters herein reflect the current state of research and present directions for future study.

Developed at the 2012 Research Symposium in conjunction with the annual convention of the Broadcast Education Association, it represents the most current theory and research in the area.

Information

  • Format:Hardback
  • Pages:278 pages, 41 Tables, black and white
  • Publisher:Taylor & Francis Ltd
  • Publication Date:
  • Category:
  • ISBN:9780415818155

£145.00

 
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Information

  • Format:Hardback
  • Pages:278 pages, 41 Tables, black and white
  • Publisher:Taylor & Francis Ltd
  • Publication Date:
  • Category:
  • ISBN:9780415818155

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