Urban Innovation Networks : Understanding the City as a Strategic Resource Hardback
by Alexander Gutzmer
Hardback
Description
This book offers fresh insights into how companies can engage with, and make use of, the modern metropolis.
Based on actor-network theory and the resource-based view of the firm, it demonstrates how the contemporary city can be seen - and used - as a resource for corporate innovation.
The main argument is that companies have to build what the author calls "urban innovation networks." After a theory-based outline of such networks, the author demonstrates the extent to which different institutional players - companies such as Audi, Ikea and Siemens, but also arts institutions like the Haus der Kunst in Munich - are already working to create them.
The book combines management thinking with urban theory and the sociology of networks to create a unique blend of different views of capitalism and space, offering a new perspective on both the modern metropolis and globally operating companies active within our distinctly urban culture.
Information
-
Item not Available
- Format:Hardback
- Pages:123 pages, 7 Tables, color; X, 123 p.
- Publisher:Springer International Publishing AG
- Publication Date:08/11/2015
- Category:
- ISBN:9783319246222
Other Formats
- Paperback / softback from £44.99
- PDF from £38.24
Information
-
Item not Available
- Format:Hardback
- Pages:123 pages, 7 Tables, color; X, 123 p.
- Publisher:Springer International Publishing AG
- Publication Date:08/11/2015
- Category:
- ISBN:9783319246222
