Please note: In order to keep Hive up to date and provide users with the best features, we are no longer able to fully support Internet Explorer. The site is still available to you, however some sections of the site may appear broken. We would encourage you to move to a more modern browser like Firefox, Edge or Chrome in order to experience the site fully.

Supporting your high street Find out how »
Launching New Ventures, PDF eBook

Launching New Ventures PDF

PDF

Download - Immediately Available
Please note: eBooks can only be purchased with a UK issued credit card and all our eBooks (ePub and PDF) are DRM protected.

Description

LAUNCHING NEW VENTURES, 7e provides tomorrow's entrepreneurs with the tools to launch a successful new business in a global marketplace.

The text follows the logical development process: from initial idea, to developing and testing a business model, to designing a business and preparing for growth.

The seventh edition represents the most current thoughts, ideas, and practices in the field of entrepreneurship.

Allen focuses on the pre-startup and startup stages of a new business, with special emphasis on the process and activities that must take place prior to opening a new business.

The student-friendly material includes real-world case studies, new venture action plans, and advice from successful entrepreneurs and the author herself.

Part One introduces the foundations of entrepreneurship and entrepreneurial opportunity that are important to understanding the decisions that entrepreneurs make, the environment in which they make those decisions, and the tasks they must undertake before launching a new company.

Part Two addresses the heart of entrepreneurial activity -- the development and testing of a new business model through feasibility analysis.

Part Three focuses on the planning that goes into designing an effective, scalable startup organization.

Part Four looks at planning for growth and change in the new organization.

Information

£51.50

Download - Immediately Available
Add to Basket
Sign in to add to wishlist
 
Delivered to your inbox

to transfer to your device

eBook Help

Is this the right eBook for
my device? How do I download
this eBook? See help and FAQs pages

Information