Digital Services in the 21st Century : A Strategic and Business Perspective Hardback
by Antonio Sanchez, Belen Carro
Part of the The ComSoc Guides to Communications Technologies series
Hardback
Description
Telecommunication Services provides a holistic approach to understand telecommunications systems by addressing the emergence and domination of new digital services, consumer and economic dynamics, and the creation of content by service providers. Includes services, underlying technologies, and internal capabilities for social network advertisingCovers market dynamics that determine the successes and failures of service offeringsDiscusses the impact of smartphones (iPhone launch) on the telecommunications and mobile device industry
Information
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Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Hardback
- Pages:240 pages
- Publisher:John Wiley & Sons Inc
- Publication Date:21/07/2017
- Category:
- ISBN:9781119314851
Other Formats
- PDF from £84.96
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Information
-
Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Hardback
- Pages:240 pages
- Publisher:John Wiley & Sons Inc
- Publication Date:21/07/2017
- Category:
- ISBN:9781119314851