Bait And Switch : The Futile Pursuit of the Corporate Dream Paperback / softback
Intrigued by reports of increasing poverty and despair within America's white-collar corporate workforce, Barbara Ehrenreich decided to infiltrate their world as an undercover reporter and learn about the problems facing middle-class executives at first hand.
Thinking she had set herself an easy challenge, the author was quite unprepared for what happened next.
Ehrenreich found herself entering a shadowy world of Internet job searches, lonely networking events and costly career-coaching sessions, a world in which 'professional' mentors and trainers offer pop-psychology and self-help mantras to desperate would-be employees.
Her story is an important one - poignant and blackly funny - that delivers a stark warning about the future that faces corporate employees everywhere and calls for collective action to guard against it.
- Format: Paperback / softback
- Pages: 256 pages
- Publisher: Granta Books
- Publication Date: 01/03/2006
- Category: Social classes
- ISBN: 9781862078970