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Preparing Effective Business Plans: An Entrepreneurial Approach, Global Edition, Paperback / softback Book

Preparing Effective Business Plans: An Entrepreneurial Approach, Global Edition Paperback / softback

Paperback / softback

Description

For undergraduate and graduate courses in entrepreneurship This book is for the future entrepreneur who wants to understand the critical issues and feasibility of developing a business venture, while developing an extensive business plan. Teaching and Learning Experience This text will provide a better teaching and learning experience–for you and your students.

Here’s how: Focus on the “Front End” of the Entrepreneurial Process: The entrepreneurial process is discussed and defined as part of the comprehensive business plan process. Give Students a Solid Point of Reference: A business plan, for a fictitious company name Prime Adult Fitness, is built throughout the course of the book. Present Special Insights on Presenting and Writing a Business Plan: The book provides tips and suggesting for presenting a business plan with confidence

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£45.99

 
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