Categorical Statistics for Communication Research Hardback
by Bryan E. Denham
Hardback
Description
Categorical Statistics for CommunicationResearch presents scholars with a discipline-specific guide to categorical data analysis.
The text blends necessary background information and formulas for statistical procedures with data analyses illustrating techniques such as log- linear modeling and logistic regression analysis. * Provides techniques for analyzing categorical data from a communication studies perspective * Provides an accessible presentation of techniques for analyzing categorical data for communication scholars and other social scientists working at the advanced undergraduate and graduate teaching levels * Illustrated with examples from different types of communication research such as health, political and sports communication and entertainment * Includes exercises at the end of each chapter and a companion website containing exercise answers and chapter-by-chapter PowerPoint slides
Information
-
Item not Available
- Format:Hardback
- Pages:296 pages
- Publisher:John Wiley & Sons Inc
- Publication Date:17/10/2016
- Category:
- ISBN:9781118927106
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Information
-
Item not Available
- Format:Hardback
- Pages:296 pages
- Publisher:John Wiley & Sons Inc
- Publication Date:17/10/2016
- Category:
- ISBN:9781118927106