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Internationalization : Firm Strategies and Management, Paperback / softback Book

Internationalization : Firm Strategies and Management Paperback / softback

Edited by C. Wheeler, F. McDonald, I. Greaves

Part of the The Academy of International Business series

Paperback / softback

Description

This is the 10th volume of The Academy of International Business book series bringing together the latest research on firm strategies and management and the internationalization of the firm from the 29th Academy of International Business UK conference.

The four main themes of the book are subsidiary location and performance, internationalization and firm strategy, the internationalization of the small firm and the Internet and e-commerce.

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£89.99

 
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