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Strategic Management Essentials, International Edition, Paperback / softback Book

Strategic Management Essentials, International Edition Paperback / softback

Paperback / softback

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STRATEGIC MANAGEMENT ESSENTIALS, 3rd Edition, International Edition, is a brief version of the authors' market-leading text STRATEGIC MANAGEMENT, International Edition, helping students identify and focus on core concepts in the field in a more succinct, streamlined format.

Based on real-world practices and current thinking, the text's presentation of strategic management features an increased emphasis on the "business model" concept as a way of framing the issues of competitive advantage.

Cutting-edge research, new strategic management theory, and a hands-on approach allow students to explore major topics in management, including corporate performance, governance, strategic leadership, technology, and business ethics.

Its high-quality case program examines small, medium, and large companies-both domestic and international-so that students gain practice putting chapter concepts into action.

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