Supply Chain Strategy at Zophin Pharma PDF
by Chuck Munson
Description
This new case study reviews supply chain strategy at Zophin Pharma, a major global generic drug manufacturer seeking to strengthen its presence in its domestic Indian national market. It reviews issues such as building effective local distribution channels, responding to tough price-based competition, improving plant manufacturing performance, and more. Focusing on realistic issues and challenges, this case study offers exceptional value to both students and practitioners. Author: Arqum Mateen, Indian Institute of Management.
Information
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Download - Immediately Available
- Format:PDF
- Publisher:Pearson Education
- Publication Date:07/09/2013
- Category:
- ISBN:9780133758559
Other Formats
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Information
-
Download - Immediately Available
- Format:PDF
- Publisher:Pearson Education
- Publication Date:07/09/2013
- Category:
- ISBN:9780133758559