Reaching and Responding to the Audience Hardback
Edited by Cinnamon Catlin-Legutko, Stacy Klingler
Part of the Small Museum Toolkit series
Hardback
Description
Museums exist to serve their audiences; however, the scope of this charge is constantly being challenged and changed.
This book looks at new roles small museums have taken as they find ways to become irreplaceable members of the community, engaging with and advocating for their audience-from large-scale marketing and public relations efforts to welcome signs and entrances.
Book Five encourages small museums to examine their audiences and make them comfortable, program to their needs and interests, and spread the word about the museum's good work.
It also features several case studies of successful evaluation programs, sample press releases, accessibility checklists, visitor experience checklists and more.
Information
-
Item not Available
- Format:Hardback
- Pages:188 pages, 0 Illustrations, unspecified
- Publisher:AltaMira Press,U.S.
- Publication Date:16/04/2013
- Category:
- ISBN:9780759119512
Information
-
Item not Available
- Format:Hardback
- Pages:188 pages, 0 Illustrations, unspecified
- Publisher:AltaMira Press,U.S.
- Publication Date:16/04/2013
- Category:
- ISBN:9780759119512
