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Strategic Management : Concepts, Paperback Book

Strategic Management : Concepts Paperback

Paperback

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Description

Featuring a model that is widely used for strategic planning among consultants and companies worldwide, this current, well-written book offers a practitioner-oriented perspective, meets all AACSB guidelines, and focuses on skill-building in all major areas of strategy formation, implementation, and evaluation.

Global, natural environment and e-commerce themes are evident throughout the book which also contains 46 Experiential Exercises.

A five-part organization includes an overview of strategic management; coverage of strategic formulation, implementation, and evaluation; and a strategic management case analysis.

For consultants and other strategic planners.

Information

  • Item not Available

  • Format:Paperback
  • Pages:416 pages, Illustrations (chiefly col.)
  • Publisher:Pearson Education Limited
  • Publication Date:
  • Category:
  • ISBN:9780131869554

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Information

  • Item not Available

  • Format:Paperback
  • Pages:416 pages, Illustrations (chiefly col.)
  • Publisher:Pearson Education Limited
  • Publication Date:
  • Category:
  • ISBN:9780131869554