Description
Economic activities are becoming increasingly globalised.
One result being that for companies in developed market economies price-based competition is being replaced or supplemented by other forms of competitiveness.
This book explores the shift towards design-based competitiveness and the escalation in the design-intensity of goods and services.
Information
-
Download - Immediately Available
- Format:PDF
- Publisher:Palgrave Macmillan UK
- Publication Date:19/11/2009
- Category:
- ISBN:9780230274037
Information
-
Download - Immediately Available
- Format:PDF
- Publisher:Palgrave Macmillan UK
- Publication Date:19/11/2009
- Category:
- ISBN:9780230274037