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Competitive Destination : A Sustainable Tourism Perspective, Paperback / softback Book

Competitive Destination : A Sustainable Tourism Perspective Paperback / softback

Paperback / softback

Out of stock

Description

This book provides a framework for understanding the complex and multifaceted nature of the factors that affect destination competitiveness.

It offers guidance on how to create successful destinations by developing and presenting a conceptual model of destination competitiveness that recognizes the importance of sustainability for long-term success.

The book presents a strong theoretical background for managerial decision-making, giving destination managers a range of tools with which to analyse and increase the competitiveness of their areas.

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£40.75

£36.95

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