Successful Social Media and Ecommerce Strategies in the Wine Industry Hardback
by Gergely Sznolnoki, Liz Thach, Dani Kolb
Hardback
Description
This book focuses on principles and practices in digital wine marketing.
By providing a global overview of social media and e-commerce strategies and practices in the wine business, this book allows readers to understand how consumers and producers deal with these modern communication and selling platforms.
Information
-
Out of stock
- Format:Hardback
- Pages:168 pages, XIV, 168 p.
- Publisher:Palgrave Macmillan
- Publication Date:21/12/2015
- Category:
- ISBN:9781137602978
Other Formats
- PDF from £46.74
- Paperback / softback from £41.85
Information
-
Out of stock
- Format:Hardback
- Pages:168 pages, XIV, 168 p.
- Publisher:Palgrave Macmillan
- Publication Date:21/12/2015
- Category:
- ISBN:9781137602978