Strategic Planning and Performance Management Hardback
by Graham Kenny
Strategic Planning and Performance Measurement: Develop & Measure a Winning Strategy, provides a clear and concise roadmap for designing, implementing and measuring strategy.
The focus is on strategic factors, which are defined in a unique way as the criteria on which an organization or business unit has to do well in order to succeed.
For organizations to be successful, they must take a stakeholder perspective of their performance - stakeholders such as customers, suppliers, employees and owners.
The book cites many case studies including: 7-Eleven, Roche, K-mart, McDonald's, Levi Strauss, Accor Hotels, Gallo Wines, Daimler Chrysler, Sears Roebuck, Mont Blanc, Tag Heuer, Lexus, Semco, Bright Horizons, Burns Philp, Scania Trucks and British Airways. This book provides a quantum leap forward in improving organizational performance.
Management practitioners across the globe will find immediate and practical applications of its methods.
- Format: Hardback
- Pages: 286 pages
- Publisher: Taylor & Francis Ltd
- Publication Date: 01/12/2004
- Category: Business strategy
- ISBN: 9780750663830
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